The pandemic has accelerated the inevitable rise of online shopping around the world. Record numbers of shoppers worldwide are turning to Amazon for the very first time to fulfill their everyday buying needs. In response, brands of all categories and sizes have recognized the surge of global traffic as an opportunity to utilize Amazon’s vast […]
Amazon’s reputation for being a low-price leader leaves many premium brands feeling apprehensive about offering higher-priced products on the platform. However, data shows that customers of all types shop on Amazon, including those who place increased value on brand, product quality, sustainability, and more. According to our 2020 Amazon Prime Member Survey, over 60% of […]
Many consumers have, at one time or another, accidentally purchased a not-so-authentic product online. These counterfeit items create negative outcomes for both brands and consumers. So earlier this year, Amazon assembled a new global team called the Counterfeit Crimes Unit dedicated to investigating, finding, and launching legal action and criminal referrals against counterfeiters. The multi-disciplinary […]
Eligibility for the Climate Pledge Friendly badge on Amazon products. The badge highlights products that meet sustainability certifications.
Utilizing Amazon FBA is a smart way to grow your business faster. You can trust Amazon to provide the quick fulfillment buyers expect.
We are thrilled to announce that Orca Pacific intends to merge with MightyHive, a leading data and digital media consultancy.
Learn from Amazon experts about how to prepare for Prime Day. This webinar covers the latest trends in online shopping, Amazon advertising and promotion strategies, and the impact of COVID-19 on Prime Day and Q4.
Learn from Amazon experts about how to prepare for Prime Day. This webinar covers the latest trends in online shopping, Amazon advertising and promotion strategies, and the impact of COVID-19 on Prime Day and Q4.
Amazon Storefronts are multi-page stores that exist within the Amazon platform to help Amazon customers shop products from specific brands.