eCommerce Deep Dive
Where is Amazon’s Flywheel Leading Them Next with eMarketer’s Andrew Lipsman
In this episode, John talks with Andrew Lipsman, Principal Analyst at eMarketer—a market research company that provides insights and trends related to digital marketing, media, and commerce. John and Andrew discuss where Amazon might be going next by talking over the insights from the year and how 2020 has shaped the future growth of the company.
Andrew Lipsman is a Principal Analyst at eMarketer, focusing on retail and eCommerce. Prior to eMarketer, Andrew was SVP of Marketing &
Insights at comScore, overseeing the company’s global marketing insights and thought leadership initiatives.
He has specialized in several coverage areas in addition to retail, including social media, mobile, digital advertising and cross-platform marketing. Andrew has been a regular contributor to the Journal of Advertising Research and is frequently quoted by leading news organizations such as the New York Times, Wall Street Journal, Advertising Age, CNN, Fortune, Reuters and Bloomberg.
Follow Andrew Lipsman on LinkedIn https://www.linkedin.com/in/andrew-lipsman-10b2162/