eCommerce Deep Dive
Strategies for Home and Furniture Brands on Amazon with Dan Stack
In this episode, John speaks with Dan Stack, VP of National Accounts and Strategic Partnerships for Ashley Furniture Industries. They discuss the current state of e-commerce in the home category and the stickiness of customers shopping online for furniture after the pandemic. They also explore how large enterprise companies can compete in online retail along side digitally native brands.
Dan Stack is the Vice President of National Accounts and Strategic Partnerships for Ashley Furniture Industries, the world’s largest furniture manufacturer. He oversees Ashley Furniture’s eCommerce sales channels including Amazon, Wayfair, and Overstock. He also works with mass-merchants like Walmart, Target, and Big Lots.
Dan started his career in online marketing nearly 15 years ago and has since become a seasoned executive leader in the sales and marketing landscape. He is considered a thought leader and industry expert in sales channel strategy and segmentation, online optimization, omni-channel, product development, and supply chain and logistics.