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Winning the Game of Hide & Seek - Amazon Advertising Platform

AAP is a demand-side-platform (DSP) – a system that allows buyers of digital advertising inventory to manage multiple ad and data exchange accounts through a single interface. AAP offers power and flexibility by providing brands the ability to self-manage programmatic digital media campaigns which means advertisers have extensive opportunities to drive awareness, consideration and sales on and off the Amazon platform.

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Global Selling - The Final Frontier

Whether you are an established brand or a growing startup launching a new product, odds are that your company has thought about or possibly already explored selling internationally. Global expansion on any scale is quite intricate and involves an advanced level of expertise that can be daunting, but those businesses that strategize and invest reap the rewards.

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